About Knit In A Box
Knit In A Box is a UK-based knitting subscription box brand offering curated knitting kits, premium yarns, exclusive patterns, and creative monthly knitting experiences for all skill levels.
Although the brand had high-quality products and a unique subscription model, the website needed stronger SEO foundations and better search visibility to compete in the growing online craft and hobby market.
Our goal was to improve organic rankings, increase targeted traffic, and help the brand attract more knitting subscription customers through Google search.


The Challenge
Before working with us, the website faced several SEO and content challenges that limited growth potential. Before working with us, the website faced several SEO and content challenges that limited growth potential.

Low visibility for knitting subscription keywords

Weak rankings for product and collection pages

Limited optimized content targeting search intent

Slow-loading mobile experience

Poor internal linking structure

Low organic discovery for niche searches
These issues reduced the website’s ability to attract highly targeted organic traffic and compete effectively within the UK knitting subscription market.
Our SEO Strategy
To improve rankings and subscription growth, we implemented a complete SEO strategy focused on technical optimization, content enhancement, and eCommerce SEO improvments. To improve rankings and subscription growth, we implemented a complete SEO strategy focused on technical optimization, content enhancement, and eCommerce SEO improvements.
To improve rankings and subscription growth, we implemented a complete SEO strategy focused on technical optimization, content enhancement, and eCommerce SEO improvements.
Before vs After SEO
| Metric | Before | After |
|---|---|---|
| Organic Visibility | Limited | Improved |
| Collection Rankings | Weak | Stronger |
| Mobile Experience | Average | Optimized |
| User Engagement | Lower | Higher |












